Melbourne Symphony Orchestra (MSO) returned from lockdown with a hybrid approach to their programs - paid printed programs and complimentary digital programs. We caught up with MSO’s Digital Projects Manager Phil Paschke to learn more about it.
Read MoreIn talking about the shift towards digital program books, many arts organizations have questions about the relationship between printed and digital programs. We asked our InsideGuide clients to complete a short survey on the subject. Here are the results.
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