In August of 2020, Broadway At The Eccles asked if we could create a new feature for their mobile app. Prior to the COVID lockdown, their subscribers received printed vouchers for parking and complimentary water. Broadway at the Eccles needed a way to deliver digital vouchers within the app and measure their use. This inspired us to add Redeemable Tickets to Appscension’s features integrated with Tessitura®.

Melbourne Symphony Orchestra (MSO) returned from lockdown with a hybrid approach to their programs - paid printed programs and complimentary digital programs. We caught up with MSO’s Digital Projects Manager Phil Paschke to learn more about it.

Between April 2022 and March 2023, Thanksgiving Point's mobile app underwent a remarkable transformation, from an underutilized ticketing platform to a feature-rich and highly popular application. With a redesigned interface and added interactive elements, the app witnessed a significant increase in users. We recently talked with Spencer Gregory, Email Marketing Manager for Thanksgiving Point Institute, to learn why they reinvented their app and how they attracted over 25,000 new users in one year.

For part two in this series, we talked with Liana Sanders, Director of Marketing for Young People’s Theatre. In September 2022, Young People’s Theatre (YPT) used InsideGuide to create and deliver their 2022-23 season brochure.

Our client partners have shown us that InsideGuide is a mobile-first publishing platform with uses beyond digital programs. For the first of this two-part series, we talked with Andrew Kracht, Marketing Manager for Livermore Valley Arts. In Summer 2022, Livermore Valley Arts used InsideGuide to send their quarterly member newsletter.

What could we include in a digital program book that we could never include in print? Austin Opera does a great job of leaning into digital nature of their program books. We recently caught up with Chief Advancement Officer Jennifer Basten to talk about their digital program books.

In March 2022, Mayo Performing Arts Center (MPAC) launched a mobile app for their patrons powered by Appscension. We recently caught up with Lauren Sole, Senior Manager of Digital Design & Platforms for MPAC, to see how it’s going with their new app.